Pure & Natural (Aust) Pty Ltd & Anor v Graphio Pty Ltd & Ors Graphio Pty Ltd v Pure & Natural (Aust) Pty Ltd & Anor [1997] FCA 94
Applicants, through their agents, engaged in misleading or deceptive conduct in contravention of s 52(1) of the Trade Practices Act 1974 by making representations about achievable sales figures and base figures for gross sales without reasonable grounds; these representations induced the respondents to enter into the franchise and business purchase agreements. There was no breach established regarding training obligations. The franchise agreement was not extended post-8 November 1992. Respondents admitted liability for certain unpaid service and advertising fees. Legal costs under clause 2(z) are subject to further determination.
- Parties
- Applicant: PURE & NATURAL (AUST) PTY LTD; Applicant: PURE & NATURAL DINERS PTY LTD; Respondent/cross Claimant: GRAPHIO PTY LTD; Respondent: LEON DEKELL; Respondent: JEANETTE DEKELL
- Jurisdiction
- Australia
- Judgment Date
- 18 February 1997
- Procedural Posture
- Trial / Decision on Liability and Certain Claims; Further Damages Hearing Adjourned
- Outcome
- Declarations of contraventions of s 52(1) given; orders for separate hearing on damages; judgment for admitted fees; some claims dismissed; further hearing on costs.
- Legal Topics
- Misleading or Deceptive Conduct, Franchise Agreements, Contractual Obligations, Damages
Case Brief
Summary, issues, holding and outcome
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Parties
PURE & NATURAL (AUST) PTY LTD
Applicant
PURE & NATURAL DINERS PTY LTD
Applicant
GRAPHIO PTY LTD
Respondent/cross Claimant
LEON DEKELL
Respondent
JEANETTE DEKELL
Respondent
Procedural Posture
Trial / Decision on Liability and Certain Claims; Further Damages Hearing Adjourned
Legal Issues
- 1 Whether applicants engaged in misleading or deceptive conduct under s 52 of the Trade Practices Act 1974
- 2 Whether representations regarding future sales were misleading
- 3 Whether contractual obligations concerning fees and training were breached
Ratio Decidendi
Applicants, through their agents, engaged in misleading or deceptive conduct in contravention of s 52(1) of the Trade Practices Act 1974 by making representations about achievable sales figures and base figures for gross sales without reasonable grounds; these representations induced the respondents to enter into the franchise and business purchase agreements. There was no breach established regarding training obligations. The franchise agreement was not extended post-8 November 1992. Respondents admitted liability for certain unpaid service and advertising fees. Legal costs under clause 2(z) are subject to further determination.
Court Disposition
Declarations of contraventions of s 52(1) given; orders for separate hearing on damages; judgment for admitted fees; some claims dismissed; further hearing on costs.
Orders
- Questions except damages on cross-claim to be decided separately and before damages.
- Declarations of misleading conduct on two representations as contravening s 52(1) Trade Practices Act 1974.
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