RTM v Bonne Terre Ltd & Anor [2026] EWCA Civ 488 (21 April 2026)
Consent for the purposes of GDPR, PECR, and related legislation is an objective concept, requiring an outward, affirmative indication of agreement that is freely given, specific, informed, and unambiguous. The subjective state of mind or vulnerability of the data subject is not determinative unless known to the data controller. The High Court judge erred in law by treating RTM's gambling addiction and impaired autonomy as vitiating consent, and by deciding the case on a basis not argued by the parties. The appeal is allowed and the High Court's decision on liability is set aside.
- Citation
- [2026] EWCA Civ 488
- Parties
- Claimant/respondent: RTM; Defendant/appellant: Bonne Terre Limited; Defendant/appellant: Hestview Limited; Intervener: The Information Commissioner
- Jurisdiction
- England and Wales
- Judgment Date
- 21 April 2026
- Procedural Posture
- Appeal (civil) / Court of Appeal Judgment on Appeal From High Court (king's Bench Division, Media and Communications List)
- Outcome
- Appeal allowed; High Court decision on liability set aside; remittal for further consideration of issues and consequential orders.
- Legal Topics
- Consent Under GDPR and PECR, Objective Vs Subjective Consent, Direct Marketing, Cookies and Personal Data Processing, Vulnerability and Autonomy in Consent, Remittal for Further Consideration
Case Brief
Summary, issues, holding and outcome
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Parties
RTM
Claimant/respondent
Bonne Terre Limited
Defendant/appellant
Hestview Limited
Defendant/appellant
The Information Commissioner
Intervener
Procedural Posture
Appeal (civil) / Court of Appeal Judgment on Appeal From High Court (king's Bench Division, Media and Communications List)
Legal Issues
- 1 What constitutes valid consent for cookies, personal data processing, and direct marketing under GDPR, PECR, and related legislation?
- 2 Is the test for consent objective or does it include a subjective element based on the individual's state of mind or vulnerability?
- 3 Did the High Court judge err in law by focusing on the claimant's gambling addiction and impaired autonomy as vitiating consent?
Ratio Decidendi
Consent for the purposes of GDPR, PECR, and related legislation is an objective concept, requiring an outward, affirmative indication of agreement that is freely given, specific, informed, and unambiguous. The subjective state of mind or vulnerability of the data subject is not determinative unless known to the data controller. The High Court judge erred in law by treating RTM's gambling addiction and impaired autonomy as vitiating consent, and by deciding the case on a basis not argued by the parties. The appeal is allowed and the High Court's decision on liability is set aside.
Court Disposition
Appeal allowed; High Court decision on liability set aside; remittal for further consideration of issues and consequential orders.
Orders
- High Court's decision on liability is set aside.
- Parties to make submissions on issues to be remitted and consequential orders.
Full Case Text
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