Speciality European Pharma Ltd v Doncaster Pharmaceuticals Group Ltd & Anor
The Court of Appeal held that enforcement of the REGURIN trade mark against Doncaster's parallel imports did create an artificial partition of the market, as Doncaster was hindered from accessing a significant portion of the market and adopting its own brand was not a realistic alternative due to supply chain uncertainties inherent to parallel importers. Therefore, it was objectively necessary for Doncaster to re-brand in order to gain effective access to the market, and the trade mark could not be enforced to prevent this.
- Parties
- Claimant/respondent: Speciality European Pharma Ltd; Defendant/appellant: Doncaster Pharmaceuticals Group Ltd; Defendant/respondent: Madaus GmbH
- Jurisdiction
- England and Wales
- Judgment Date
- 06 February 2015
- Procedural Posture
- Civil Appeal / Court of Appeal Judgment
- Outcome
- Appeal allowed
- Legal Topics
- Trade Marks, Parallel Imports, Free Movement of Goods, Re Branding, Pharmaceuticals
Case Brief
Summary, issues, holding and outcome
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Parties
Speciality European Pharma Ltd
Claimant/respondent
Doncaster Pharmaceuticals Group Ltd
Defendant/appellant
Madaus GmbH
Defendant/respondent
Procedural Posture
Civil Appeal / Court of Appeal Judgment
Legal Issues
- 1 Whether a parallel importer can lawfully re-brand imported pharmaceuticals with the trade mark used in the importing Member State when the same product is marketed under a different mark in the exporting Member State.
- 2 Whether enforcement of the trade mark constitutes an artificial partitioning of the market contrary to Article 36 TFEU.
Ratio Decidendi
The Court of Appeal held that enforcement of the REGURIN trade mark against Doncaster's parallel imports did create an artificial partition of the market, as Doncaster was hindered from accessing a significant portion of the market and adopting its own brand was not a realistic alternative due to supply chain uncertainties inherent to parallel importers. Therefore, it was objectively necessary for Doncaster to re-brand in order to gain effective access to the market, and the trade mark could not be enforced to prevent this.
Court Disposition
Appeal allowed
Orders
- The appeal is allowed; enforcement of the REGURIN trade mark to prevent re-branding by Doncaster is not permitted under Article 36 TFEU.
Full Case Text
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