Diageo plc / The "Old Bushmills" Distillery Company Limited [2005] IECompA m05039 (6 July 2005)

Diageo plc / The "Old Bushmills" Distillery Company Limited [2005] IECompA m05039 (6 July 2005)

The Competition Authority found that the proposed acquisition did not raise competition concerns and approved the transaction.

Parties
Acquirer: Diageo plc; Target: The 'Old Bushmills' Distillery Company Limited; Seller: Pernod Ricard
Jurisdiction
Ireland
Judgment Date
06 July 2005
Procedural Posture
Merger Notification / Preliminary Investigation (phase 1)
Outcome
approved
Legal Topics
Merger Control, Alcoholic Beverages Sector
Competition Law Merger Control Alcoholic Beverages Sector

Case Brief

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Parties

Diageo plc

Acquirer

The 'Old Bushmills' Distillery Company Limited

Target

Pernod Ricard

Seller

Procedural Posture

Merger Notification / Preliminary Investigation (phase 1)

Legal Issues

  1. 1 Whether the proposed acquisition would substantially lessen competition in the alcoholic beverages sector

Ratio Decidendi

The Competition Authority found that the proposed acquisition did not raise competition concerns and approved the transaction.

Court Disposition

approved

Orders

  • The proposed acquisition by Diageo plc of The 'Old Bushmills' Distillery Company Limited is cleared.