Unilever Plc Unifoods (a division of Unilever South Africa (Pty) Ltd) / Hudson & Knight (a division of Unilever South Africa (Pty) Ltd) / Robertsons Foods (Pty) Ltd / Robertsons Food Service (Pty) Ltd and Competition Commission of South Africa / CEPPWAWU / FAWU / NUFBWSAW (55/LM/Sep01) [2002] ZACT 15 (6 March 2002)

Unilever Plc Unifoods (a division of Unilever South Africa (Pty) Ltd) / Hudson & Knight (a division of Unilever South Africa (Pty) Ltd) / Robertsons Foods (Pty) Ltd / Robertsons Food Service (Pty) Ltd and Competition Commission of South Africa / CEPPWAWU / FAWU / NUFBWSAW (55/LM/Sep01) [2002] ZACT 15 (6 March 2002)

The Tribunal found that, subject to the imposed divestiture conditions, the merger was not likely to result in a substantial lessening or prevention of competition. The conditions required the merging parties to divest the Royco and Oxo brands, including associated intellectual property, to an independent third party approved by the Commission. The Tribunal determined that these remedies were sufficient to address competition concerns, regardless of whether the Commission's narrow market definition was correct. On public interest, the Tribunal acknowledged potential job losses but held that the merging parties were obliged to consult with unions once the sale of divested assets was...

Citation
[2002] ZACT 15
Parties
Applicant: Unilever Plc; Applicant: Unifoods, a division of Unilever South Africa (Pty) Ltd; Applicant: Hudson & Knight, a division of Unilever South Africa (Pty) Ltd; Applicant: Robertsons Foods (Pty) Ltd; Applicant: Robertsons Food Service (Pty) Ltd; Respondent: Competition Commission of South Africa; Respondent: CEPPWAWU; Respondent: FAWU; Respondent: NUFBWSAW
Court
Competition Tribunal
Jurisdiction
South Africa
Judgment Date
6 March 2002
Case Number
55/LM/Sep01
Procedural Posture
Merger Control / Final Determination
Outcome
Merger approved subject to conditions.
Judges
D.H. Lewis, M. Holden, N.M. Manoim
Legal Topics
Merger Control, Market Definition, Divestiture Remedies, Public Interest, Employment Impact

Case Brief

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Parties

Unilever Plc

Applicant

Unifoods, a division of Unilever South Africa (Pty) Ltd

Applicant

Hudson & Knight, a division of Unilever South Africa (Pty) Ltd

Applicant

Robertsons Foods (Pty) Ltd

Applicant

Robertsons Food Service (Pty) Ltd

Applicant

Competition Commission of South Africa

Respondent

CEPPWAWU

Respondent

FAWU

Respondent

NUFBWSAW

Respondent

Procedural Posture

Merger Control / Final Determination

  1. 1 Whether the proposed merger would result in a substantial lessening or prevention of competition in the relevant markets.
  2. 2 Whether the divestiture conditions adequately address competition concerns.
  3. 3 Whether the merger raises significant public interest concerns, particularly regarding employment.

Ratio Decidendi

The Tribunal found that, subject to the imposed divestiture conditions, the merger was not likely to result in a substantial lessening or prevention of competition. The conditions required the merging parties to divest the Royco and Oxo brands, including associated intellectual property, to an independent third party approved by the Commission. The Tribunal determined that these remedies were sufficient to address competition concerns, regardless of whether the Commission's narrow market definition was correct. On public interest, the Tribunal acknowledged potential job losses but held that the merging parties were obliged to consult with unions once the sale of divested assets was...

Court Disposition

Merger approved subject to conditions.

Orders

  • The merging parties shall dispose of the Royco and Oxo brands, including all associated intellectual property, to an independent third party approved by the Commission.
  • Certain sub-brands (Cup-a-Soup, Cup-a-Snack, Mates, Pasta and Sauce) are excluded from divestiture and remain with the merging parties.