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England and Wales Case Law

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Intellectual property

Flowerbx Limited v Flowers Box London Limited

The court held FLOWERBX was valid and infringed by FLOWERSBOX, FLOWERS BOX and FLOWERS BOX LONDON, rejecting descriptiveness and non-use arguments.

  • Trade mark infringement under ss 10(2) and (3) trade marks act 1994
  • Absolute grounds for invalidity under s 3(1)(c) trade marks act 1994
  • Acquired distinctive character
  • Likelihood of confusion
  • Reputation and unfair advantage
  • Trade-mark-infringement
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Intellectual property

Easygroup Limited v Easyfeetstore OĂś & Ors

Trade mark infringement and passing off claims by easyGroup over Easyfeet signs failed; the court found no likely confusion, link, detriment or unfair advantage.

  • Trade mark infringement
  • Passing off
  • Enhanced distinctive character
  • Family of marks
  • Likelihood of confusion
  • Reputation under s.10(3)
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Intellectual property [2026] EWHC 767 (IPEC)

Easygroup Ltd v Easyfeetstore OU & Ors

Easygroup Ltd v Easyfeetstore OU & Ors [2026] EWHC 767 (IPEC) (01 April 2026)

The court dismissed easyGroup’s trade mark infringement, passing off, and invalidity claims over Easyfeet signs and held the descriptive “easy” prefix was not enough.

  • Trade mark infringement
  • Passing off
  • Likelihood of confusion
  • Reputation of trade marks
  • Distinctive character
  • Section 10(2) trade marks act 1994
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Intellectual property law [2025] EWHC 3167 (IPEC)

Dryrobe Ltd v Caesr Group Ltd (t/a D-ROBE OUTDOORS)

Dryrobe Ltd v Caesr Group Ltd (t/a D-ROBE OUTDOORS) [2025] EWHC 3167 (IPEC) (04 December 2025)

Dryrobe succeeded in trade mark infringement and passing off against D-ROBE OUTDOORS. The court upheld DRYROBE’s marks, found confusion, and dismissed invalidity and revocation counterclaims.

  • Trade mark infringement
  • Passing off
  • Trade mark validity
  • Genericism
  • Likelihood of confusion
  • Trade-mark-infringement
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Intellectual property [2025] EWHC 3077 (IPEC)

easyGroup Ltd v Jaybank Leisure Ltd

easyGroup Ltd v Jaybank Leisure Ltd [2025] EWHC 3077 (IPEC) (21 November 2025)

The court found Jaybank’s use of EASIHIRE would have infringed easyGroup’s trade mark, but the claim failed because easyGroup could not defeat Jaybank’s non-use defence under s.11A.

  • Trade mark infringement
  • Non-use defence
  • Likelihood of confusion
  • Genuine use
  • Passing off (referenced)
  • Trade-mark-infringement
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Intellectual property

easyGroup Limited v Jaybank Leisure Limited

The IPEC held that Jaybank’s EASIHIRE use would otherwise infringe easyGroup’s trade mark, but easyGroup failed to prove qualifying use and the claim was dismissed.

  • Trademark infringement
  • Non-use defence
  • Likelihood of confusion
  • Trade mark registration
  • Branding guidelines
  • Trade-mark-infringement
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Intellectual property

Wise Payments Limited v With Wise Limited & Ors

Defendants infringed Wise Logo Mark by use of 'Wise' signs for payroll services, invoice services, and related downloadable software, causing likelihood of confusion. No infringement of TRANSFERWISE Mark under s10(2) or s10(3) due to insufficient similarity and lack of reputation in Wise solus. Claimant failed in passing off claim; Defendants succeeded in passing off counterclaim for payroll and invoice services. Claimant's Class 9 specifications for computer software and application software were partially invalid for bad faith; specifications narrowed. Recent Marks to be partially invalidat…

  • Trade mark infringement
  • Passing off
  • Bad faith registration
  • Trade mark validity
  • Likelihood of confusion
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Intellectual property [2025] EWHC 2229 (Ch)

easyGroup Ltd v Premier Inn Hotels Ltd

easyGroup Ltd v Premier Inn Hotels Ltd [2025] EWHC 2229 (Ch) (29 August 2025)

The High Court dismissed easyGroup’s trade mark claims over Premier Inn’s “Rest easy” branding, finding no infringement, confusion, link, or detriment.

  • Trade mark infringement
  • Likelihood of confusion
  • Reputation and distinctiveness
  • Invalidity of registration
  • Section 10(2) trade marks act 1994
  • Section 10(3) trade marks act 1994
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Intellectual property

easyGroup Limited v Premier Inn Hotels Limited

The High Court dismissed easyGroup’s trade mark claims over Premier Inn’s “Rest Easy” branding, finding no confusion, no unfair advantage, and no invalidity.

  • Trademark infringement
  • Distinctiveness
  • Reputation
  • Likelihood of confusion
  • Unfair advantage
  • Detriment
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Intellectual property

Athleta (ITM) INC. v Sports Group Denmark A/S & Anor

The Court of Appeal held that the judge erred in finding that the placement of the roundel in the First ATHLECIA Combination precluded infringement of the ATHLETA Combination Mark, as the difference was not material to the likelihood of confusion. The court also found the judge's conclusion that there was no goodwill in the ATHLETA Dark Pinwheel insupportable, given the evidence of its use in John Lewis stores. Accordingly, the appeal was allowed to the extent of finding infringement and passing off by use of both the First and Second ATHLECIA Combinations. The remainder of the appeal was dis…

  • Trade marks
  • Passing off
  • Revocation for non-use
  • Likelihood of confusion
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England and Wales decisions are organised by court, judge, legal area and indexed issue so a practitioner can move from a proposition to a citable authority with the surrounding context intact.