Castel Frères v EUIPO - Shanghai Panati (Representation de caractères chinois) (EU trade mark - Judgment) [2022] EUECJ T-323/21 (19 October 2022)

Castel Frères v EUIPO - Shanghai Panati (Representation de caractères chinois) (EU trade mark - Judgment) [2022] EUECJ T-323/21 (19 October 2022)

The Board of Appeal did not err in defining the relevant public as the general public and correctly found that the use of the contested mark, always in combination with dominant elements such as 'dragon de chine' and a dragon representation, altered its distinctive character. Therefore, genuine use of the mark as...

Source-derived case information.

Citation
[2022] EUECJ T-323/21
Parties
Applicant: Castel Frères; Respondent: European Union Intellectual Property Office (EUIPO); Other Party: Shanghai Panati Co.
Jurisdiction
European Union
Procedural Posture
Action for Annulment / Final Judgment
Outcome
action dismissed
Legal Topics
EU Trade Mark, Genuine Use, Revocation, Distinctive Character, Relevant Public
Intellectual Property EU Trade Mark Genuine Use Revocation Distinctive Character Relevant Public

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Summary, issues, holding and outcome

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Parties

Castel Frères

Applicant

European Union Intellectual Property Office (EUIPO)

Respondent

Shanghai Panati Co.

Other Party

Procedural Posture

Action for Annulment / Final Judgment

  1. 1 Whether the Board of Appeal erred in finding lack of genuine use of the contested mark under Article 58(1)(a) of Regulation 2017/1001
  2. 2 Whether the relevant public was correctly defined as the general public rather than Chinese-speaking consumers
  3. 3 Whether the use of the mark as altered by additional elements changed its distinctive character

Ratio Decidendi

The Board of Appeal did not err in defining the relevant public as the general public and correctly found that the use of the contested mark, always in combination with dominant elements such as 'dragon de chine' and a dragon representation, altered its distinctive character. Therefore, genuine use of the mark as registered was not proven, justifying revocation under Article 58(1)(a) of Regulation 2017/1001.

Court Disposition

action dismissed

Orders

  • Castel Frères to pay the costs