IU Internationale Hochschule v EUIPO (IU International University of Applied Sciences) (EU trade mark - Judgment) French Text [2024] EUECJ T-188/23 (31 January 2024)

IU Internationale Hochschule v EUIPO (IU International University of Applied Sciences) (EU trade mark - Judgment) French Text [2024] EUECJ T-188/23 (31 January 2024)

The mark 'IU International University of Applied Sciences' is descriptive for the relevant services, as 'iu' can be perceived as an acronym for 'international university' and the expression describes the characteristics of the services; the Board of Appeal's motivation was sufficient; the appeal is rejected.

Source-derived case information.

Citation
[2024] EUECJ T-188/23
Parties
Applicant: IU Internationale Hochschule GmbH; Respondent: Office de l’Union européenne pour la propriété intellectuelle (EUIPO)
Jurisdiction
European Union
Procedural Posture
EU Trade Mark Registration Appeal / Judgment on Appeal From EUIPO Board of Appeal
Outcome
Appeal rejected
Legal Topics
EU Trade Mark, Absolute Grounds for Refusal, Descriptiveness, Distinctiveness, Motivation of Decisions
Intellectual Property European Union Law EU Trade Mark Absolute Grounds for Refusal Descriptiveness Distinctiveness Motivation of Decisions

Source-derived case record

Summary, issues, holding and outcome

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Parties

IU Internationale Hochschule GmbH

Applicant

Office de l’Union européenne pour la propriété intellectuelle (EUIPO)

Respondent

Procedural Posture

EU Trade Mark Registration Appeal / Judgment on Appeal From EUIPO Board of Appeal

  1. 1 Whether the mark 'IU International University of Applied Sciences' is descriptive under Article 7(1)(c) of Regulation (EU) 2017/1001
  2. 2 Whether the mark lacks distinctiveness under Article 7(1)(b) of Regulation (EU) 2017/1001
  3. 3 Whether the EUIPO Board of Appeal failed to provide adequate reasoning under Article 94(1) of Regulation 2017/1001

Ratio Decidendi

The mark 'IU International University of Applied Sciences' is descriptive for the relevant services, as 'iu' can be perceived as an acronym for 'international university' and the expression describes the characteristics of the services; the Board of Appeal's motivation was sufficient; the appeal is rejected.

Court Disposition

Appeal rejected

Orders

  • The appeal is rejected.
  • Each party shall bear its own costs.