4 Jul 2007
COMMERCE COMMISSION V TIMOTHY RANDALL WHITEHEAD HC WN CIV: 2006-485-88
- Citation
- openlaw-65612266_1973_4cd7_b0ef_827f406d6073.pdf
- Court
- High Court
No universal 90% test applies; whether BEO or other price‑guide advertising is misleading is a fact‑dependent inquiry—advertising is misleading where there is no real prospect that offers over the BEO but below some higher seller bottom line will be given serious consideration; seller instructions, agent's estimate and responses to offers are relevant evidence.