23 Jun 2021
FLUJO SANGUINEO HOLDINGS PTY LTD v MERISANT COMPANY [2021] NZHC 1505
- Citation
- [2021] NZHC 1505
- Court
- High Court
Flujo failed to prove goodwill in the Natvia get-up or that Merisant's 2016 Naturals packaging or mark was likely to deceive or confuse consumers; differences in overall visual impression, dominant colours, device treatment and typographic presentation meant no passing off, no breach of the Fair Trading Act and no trademark infringement; sales declines were attributable to pricing and promotions rather than confusion.